EDMONTON (August 12, 2020) – iHeartRadio Canada announced today the launch of BROOKE & JEFFREY on 104.9 VIRGIN RADIO Edmonton, airing weekdays from 6 – 10 a.m. MT, beginning Monday, Aug. 17. Hosted by Brooke Fox and Jeffrey Dubow, the Premiere Networks-syndicated program through its partnership with Orbyt Media, Canada’s premier content syndication group, airs on more than 50 stations and features the best in pop culture conversation, hilarious skits, and listener interaction.

“We’re thrilled to be able to tell our Edmonton listeners that we’re part of the 104.9 Virgin Radio family!,” said host Brooke Fox. “Rob Vavrek has already laid the groundwork for an amazing launch, and the professionalism from the entire team has really set us up for success. We can’t wait to bring the fun and funny to Edmonton’s mornings.”

“When I heard this became official, I was so ecstatic I considered bathing myself in poutine while eating ginger beef – true Edmonton style,” said host Jeffrey Dubow. “In all seriousness, I’m so excited to be working with the team at 104.9 VIRGIN RADIO and I look forward to giving the listeners in Edmonton something to smile and laugh about each morning (our show – not Brooke’s haircut).”

“Brooke and Jeffrey have a proven track record of engaging and entertaining listeners, and endearing fans!,” said Rob Vavrek, Operations Manager and Group Program Director, Bell Media. “We can’t wait to give Edmonton a different kind of morning show which also happens to be one of the top radio shows in North America!”

BROOKE & JEFFREY brings high-energy and laughs to listeners every day. Rated #1 in multiple cities, the morning show features popular segments including Awkward Tuesday Phone Call, Second Date Update, and Watcha Doin’ at the Courthouse?, to name a few.

104.9 VIRGIN RADIO Edmonton is available across Canada via audio live stream on the iHeartRadio Canada app and iHeartRadio.ca. The network is also connected through Alexa, Siri, and Google Home smart speakers.