TORONTO (January 5, 2017) – Reality takes another bite out of primetime! The end of 2016 saw Discovery’s powerhouse original hit series HIGHWAY THRU HELL close out Season 5 among the Top 5 most-watched programs on Canadian entertainment specialty television. Further, final data from Numeris confirms the Season 5 finale (Dec. 6) drew a series record high of 886,000 total viewers, making it the single most-watched broadcast on Canadian entertainment specialty TV this broadcast year.
Fresh on the heels of the record finale broadcast, Discovery has confirmed a new, 13-episode Season 6 of HIGHWAY THRU HELL from Great Pacific Media is now in production, as the men of Jamie Davis Heavy Rescue along with their competitors at Mission Towing and Quiring continue the fight to keep some of the most economically important, travelled, and inhospitable trucking routes in North America moving.
While fans of HIGHWAY anticipate a new season later this year, viewers can enjoy its spin-off series, HEAVY RESCUE: 401, which debuted earlier this week (Jan. 3) with 504,000 viewers (preliminary data), making it the most-watched program of the day on entertainment specialty television and winning its timeslot among all English-language specialty networks in Canada. Also produced by Great Pacific Media and now airing Tuesdays at 10 p.m. ET/7 p.m. PT on Discovery, the all-new series focuses on the unique challenges and intensity of heavy rescue along Ontario’s 400 series of highways – some of the busiest in North America. Full series details about HEAVY RESCUE: 401 are available here.
Toyota is the exclusive automotive sponsor for both series, and will return for Season 6 of HIGHWAY THRU HELL.
Subscribers can access live streaming of Seasons 2-5 of HIGHWAY THRU HELL through the Discovery GO app and Discovery.ca, and catch up on Seasons 1 and 2 now streaming on CraveTV.
HIGHWAY THRU HELL is produced by Great Pacific Media (a Thunderbird Company) in association with Discovery. Executive Producer is Mark Miller. The series producer is Neil Thomas. For Discovery, Bruce Glawson is Executive Producer. Ken MacDonald is Vice-President and General Manager, Discovery. Tracey Pearce is President, Distribution and Pay, Bell Media.
Source: Numeris
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